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Banana Republic is a luxury clothing brand owned by Gap Inc. The apparel line was acquired in 1983 from Mel and Patricia Ziegler who had founded the brand in 1978. When acquired by Gap the brand was focused on travel themed clothing which it was selling from two store locations. After acquisition the brand was transformed into the more traditional luxury brand it is today. Banana Republic is marketed as an accessible luxury brand. In the United States it has done very well with hundreds of locations, and the brand has gone international in recent years opening locations across the world from Japan to England. Banana Republic currently sells apparel, handbags, jewelry, accessories, and fragrances.
Recommended content by 3 experts
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Banana Republic Website
The Banana Republic website is the place to find new apparel, accessories, and fragrances and do some online shopping. -
Shop Style: Banana Republic
Shop for Banana Republic brand items at Shop Style's website. A good place to shop Banana Republic and other fashion brands all in one place. -
News about Banana Republic
Here you can check out recent news about Banana Republic as it is posted on Gap Inc.'s corporate website.
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Banana Republic 30th Anniversary
In Fall of 2008 the clothing brand Banana Republic celebrated its 30th anniversary. -
Banana Republic Summer Fashion
This video clip is of the Banana Republic 2008 Spring/Summer Fashion show. The narrator discusses the future of the brand. -
Banana Republic Fashion Show
This is a short video clip of the Banana Republic 2008 Fall/Holiday fashion show.
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Holiday Ad from Banana Republic
This is an advertisement from one of Banana Republic's holiday campaigns. -
Banana Republic Store
This is a photo of a Banana Republic storefront. You can see some of the clothing through the window. -
Banana Republic Ad
This is a print ad for the Banana Republic fashion line. There is a list of major cities the brand operates in.
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Travel and Safari Clothing
This is a guide book to travel and safari clothing published by Banana Republic. -
American Fashion Collection
This is a great picture book with a lot of cool pictures of clothing from American fashion designers. -
Marketing and Fashion
This is a non-fiction book about how mass marketing has affected the fashion industry.
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